Client
LUMAQUIL
Service
Brand Identity, Packaging.
LUMAQUIL is a brand of robust coffee and various foods, which has roots in both the city of Guayaquil and Caluma and gathers the agricultural essence of both cities.
For the brand, we use minimalist lines for the elements of the graphic symbol, which gather features of products from the Coast and Sierra. In the case of packaging, we look for a practical option for the type of product.